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The Fallen Branch: Clearing Obstacles in Business (and Life)

business businesscoachblog businesscoaching businessgrowthblog highgrowthbusiness swiften Apr 20, 2025

For six months, we drove around that branch. A big tree limb had come down in a storm, blocking part of the track. At first, it was just inconvenient, but as time went on, it became part of the routine—swerve around, keep moving, no time to stop. We were busy, and that branch wasn’t a priority. Until one day, we’d had enough. Out came the chainsaw, and within an hour, it was cut up and stacked neatly as firewood. Problem solved, track cleared, and a bonus stack of warmth for winter.

Sound familiar? In business, those "fallen branches" are everywhere:

  • A process that’s outdated but "good enough for now."
  • A team issue you keep swerving around because it’s uncomfortable to address.
  • A bottleneck in operations that slows things down but feels too big to tackle.

Like that branch, these obstacles don’t go away on their own. The longer you drive around them, the more they cost you in time, energy, and progress. But when you stop, take the time to address them, and clear the way, the payoff is immediate—and often, there’s a hidden bonus (like a stack of firewood) waiting for you.

At Swiften, we help business owners stop swerving around the obstacles and start clearing them. Whether it’s refining processes, addressing team dynamics, or tackling those bottlenecks, we’ll help you create a clear path to growth and success.

Ready to clear the fallen branches in your business? Let’s talk about how to remove obstacles and stack up the wins.

Schedule your free strategy session today.

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