What's your WHY in business?
Jan 22, 2025One of the most interesting things we get to do with our clients as coaches is tap into their WHY. The reason their business exists and to look at how their why can help to drive their decisions, their teams engagement and their wins.
What is their core purpose?
What is their passion?
What is their mission?
What is the thing that drives them or motivates them to get out of bed every day and to drive their business forward?
For some it's about winning, for some it's about dominating and for some it's about building for the next generation and leaving a better planet.
Whatever the motivating factors might be it's a great thing to document, to think about and reflect on as a business owner and in turn you can use your why as a filtering and guiding mechanism for you and your business going forward.
So if you are reading this we encourage you to take some time to reflect on your WHY - write it down, share it with your team, put it somewhere or on your agendas so that it is regularly spoken of amongst your team, your family, your business.
Not sure how to articulate your why? Or looking for a business coach to help you get clear? Contact our team today and let us help you write and be proud of your why.
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